CONTEXT MARKETING

Cosmetics marketing by BEAUTYLAB.

Leading up to the next phase of marketing. Concept generation, creating amazing but proper and accurate content.

Starting from the issues identified or directly dependent on the formula developed, as active ingredients, concept of product, sales channel category, claiming, efficacy , proceeding with labeling, texting, marketing content, alignment of the product’s characteristics with the sales policy or exporting activity, communication with advertising and promotion companies, selection of proper packaging,  BEAUTYLAB is offering a holistic approach in cosmetics marketing, according to the long experience and expertise in the field of cosmetic business, marketing science, current and future trends, scientific developments and novelties, aligned with the profile and  special needs of each customer.

Product labeling, texts for marketing material, site, blogs, social media, Adwords. Product promotion policy, product positioning.